Back to UpdatesOvrture Announces Integration with BrightVine Solutions
We are excited to announce our official integration with BrightVine Solutions, focusing specifically on connecting Ovrture with Blackbaud CRM. This strategic partnership harnesses BrightVine’s technology to create a seamless connection between Ovrture’s donor engagement platform and Blackbaud CRM.
TL;DR Summary
The Ovrture-BrightVine integration reflects our commitment to nonprofit advancement through seamless technology. By connecting Ovrture’s donor engagement platform with Blackbaud CRM via BrightVine’s DataLink, we are eliminating data silos and empowering fundraising teams to focus on what matters: building meaningful relationships with major donors.
This partnership delivers not just technical solutions but strategic value — enhancing your existing infrastructure while providing expert guidance every step of the way. We believe technology should serve your mission, not complicate it. With this integration available at no additional cost to existing clients, we’re putting that belief into practice, helping you transform donor data into donor relationships that drive philanthropic impact.
Our Big (Connected) Idea
Ovrture is not a CRM. As an advancement communications software, we complement your existing CRM and data ecosystem as you engage major donors and prospects. Deep and well-built integrations are, therefore, at the core of our mission. Through these integrations, we help clients streamline operations, reduce workflow friction, and save time.
The Ovrture-BrightVine integration marks a significant milestone for nonprofit organizations using Brightvine and Blackbaud CRM. BrightVine Solutions specializes in Blackbaud technology, giving nonprofits a partner that’s independent, agile, and driven to enable customer success. Specifically, their DataLink service integrates and streamlines data management processes and connections to Blackbaud CRM. Through DataLink, clients can weave together a wide range of tools and services.
We are, naturally, proud and excited that DataLink can now support direct integration to Ovrture’s data and vice versa. We hope this integration will improve data quality, make workflows easier, and help our clients make better decisions.
3 Benefits of This Integration
1. Streamlined Data Flow Between Systems
The integration with BrightVine Solutions creates a direct pipeline between Ovrture’s donor stewardship platform and your Blackbaud CRM system. This automated connection eliminates manual data entry and reduces the risk of error. Donor information, giving history, stewardship reporting content, and engagement analytics are passed seamlessly between systems via an elegantly constructed data exchange. In all, this streamlined approach reduces workflow friction, unlocking staff time to focus on higher-order engagement activities.
2. Enhanced BBCRM Capabilities
This integration maximizes the value of your Blackbaud CRM and BrightVine investments by connecting to Ovrture’s donor software for nonprofits. As a fundraising technology built to engage major donors and prospects, Ovrture both extends and enriches CRM data. Through the BrightVine integration, major donor fundraising teams can track interactions, demonstrate impact, and cultivate deeper relationships. Additionally, these new capabilities are achieved while maintaining the integrity of your Blackbaud CRM data.
3. White-Glove Service
The Ovrture and BrightVine Solutions teams work together as client-centered partners. Our teams combine Ovrture’s understanding of major donor communications with BrightVine’s technical expertise in Blackbaud CRM. Together, we are committed to helping you transform your CRM into an effective fundraising tool.
We focus on providing both technical implementation and strategic counsel that aligns technology with your fundraising goals and mission. Our combined team will take time to understand your donor journey, fundraising strategy, workflows, and stewardship challenges. We will ensure the Ovrture-Blackbaud CRM integration strengthens relationships with your donor base. Our approach ensures that you have partners invested in your success who provide ongoing optimization and support.
What This Means for Your Organization
The benefits of digital-first approaches to the cultivation and stewardship of major donors are becoming hard to ignore. Economy, personalized communications, analytics, and speed are just a few of the reasons to go digital. Yet, it is not acceptable to obtain these benefits in a silo. They must be woven into the technology stack of your organization to be of maximum utility.
The Ovrture-BrightVine does just that by creating a unified approach to donor management, cultivation, and reporting. By leveraging BrightVine’s expertise in Blackbaud CRM consulting and implementation, your organization can maximize the value Blackbaud CRM, DataLink, and Ovrture.
Existing clients can access this integration and implementation services through our partnership with BrightVine Solutions at no additional cost. This value-added approach to pricing continues our tradition of providing regular and substantial enhancements to our platform.
CHRIS SNAVELY
Managing Partner
CHRIS SNAVELY
Managing Partner
Chris leads the Ovrture team in building, maintaining, and enhancing the platform. He also works directly with clients to build systems, drive adoption, and conceive of new use cases. Believing that the application of new thinking is what drives the world forward, Chris takes great pride in bringing a far more efficient and modern approach to the “digital advancement office.”
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